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By on January 29th, 2013

SEO like a PRO – A Beginner’s Guide to Search Engine Optimization

SEO like a PRO provides readers with the tools and skills necessary to get their websites ranking well on search engines. Chock full of information, tips and free resources, SEO like a PRO is a must-read for beginners and a good refresher for intermediate level search engine optimizers. This straight forward guide will help you to :

Increase clientele
Get more hits
Cut advertising costs
Rank higher on search engines
Drive customers to your website
Increase sales leads
Build an online reputation
Optimize your business for organic search results

Learn how to :

Research keywords
Use meta tags
Create website content that ranks well on search engines
Blog for business purposes
Promote your business with press releases
Use Google Analytics
And more…

Do it yourself and save money! SEO like a PRO will teach you how.

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By on January 29th, 2013

SEO Help: 20 steps to get your website to Google’s #1 page 2nd edition

A completely revised and updated edition of the Amazon SEO best-seller on practical SEO practices and techniques.

SEO Help is a practical, step-by-step guide which in 20 easy-to-understand chapters gives you the kind of practical advice a leading SEO engineer would give you if he were standing over your shoulder and helped you search engine optimize your website.

This second, updated edition paperback keeps you up to date with the latest trends.

  • Over 70 new detailed changes have been introduced
  • SEO advice now includes cues for Google’s Panda update
  • Social Media is discussed
  • Includes action plans for fast results in SEO
  • David Amerland is a keynote author and panelist, on SEO, social media and the way the web affects all our lives.

SEO Help gives you everything you need to help your website rank fast in Google, attract relevant customers, and continue to grow organically, increasing your web presence through the application of very accessible, easy-to-implement, steps.

What usually stops you from succeeding in the online world is the fact that by the time you learn the valuable lessons you need to apply you have also ran out of time and money.

SEO Help dispenses with theory and complicated explanations. Its aim is to save you money you would spend in outsourcing SEO and help you get your website ranked fast. Its 20-step method is practical and straightforward, capable of implementation across a wide variety of websites. It is designed to help you get going from the very first chapter and see results within weeks rather than months.

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By on January 29th, 2013

SEO For Blogs (ABCs Plus Basics for Websites and Blogs)

SEO Basics for Blogs – *This is a transcript from a podcast roundtable discussion* There is an extensive list of resources and links at the end of the book. Also, we aren’t trying to sell you anything, isn’t that refreshing?

Blogging ABCs hosts Deborah Carney, Tricia Meyer, Vinny O’Hare, are joined by guest Eric Nagel in a roundtable discussion about the basics of SEO tactics for bloggers. Eric supplied us with an excellent outline, there is excellent discussion on each of the bullet points, plus a ton of great stuff that came out within the discussion.

This is a transcript of a podcast, we know a lot of people prefer to read and not necessarily listen. Included are 17 pages of SEO basics that even some experienced webmasters may have forgotten. At the end of the book is a resources page with lots of great references for you to implement the tips with.

Keyword research – Take your idea, and think about how people are going to search for it

Title Tag – This should be your keyword. Don’t be cute here, the title tag in WordPress is inside an H1 tag, which helps with on-site SEO

Meta Description – sometimes used for the snippet shown in organic search results

Permalinks – Don’t use default of ?p=87 – Choose one of the options that has %postname%

Images – Don’t hotlink images – Use the Title, Alternate Text & Caption fields – Name the image with your keyword
ex : your-keyword-here. jpg

Social Sharing – Twitter and Facebook buttons

Your social circle influences Google search results

Sitemaps – several resources listed in the Appendix of the book

We even have a place where you can go and ask questions when you are finished reading the book.

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By on January 29th, 2013

SEO Examples: 10 Illustrative SEO Writing Samples of What This Type of Web Writing Looks Like

ABOUT THE AUTHOR

My name is Yuwanda Black and I am the founder of New Media Words (NewMediaWords. biz), an SEO writing firm. I’ve written thousands of SEO articles, and have trained many others on how to write SEO content.

I write a blog (SeoWritingJobs. com); teach an SEO copywriting training course; and have written two best-selling ebooks on the subject. They are :

1. An SEO copywriting training manual entitled, “How to Write SEO Copy that Sells. ” Details at http : //bit. ly/ae1KkL; and

2. An ebook on how to start an SEO writing career entitled, “How to Make $250 Per Day — Or More — Writing Simple Web Articles & Blog Posts. ” Details at http : //bit. ly/kU9Zg.

I put together this ebook of SEO writing samples to not only clearly illustrate what SEO copy looks like, but to explain the key concepts around it.

You can learn more about me at InkwellEditorial. com/about.

WHAT DOES SEO COPY LOOK LIKE?

SEO copy is not difficult to understand or create, but many are confused by some of the technicalities around it. Once they see a completely laid out article, they’re usually like, “Oh, that’s it. ”

And yeah, it is.

Some experts say that more than 60% of us are visual learners, so that’s why I put this ebook together. This way you can SEE what an SEO article looks like, which helps you to better understand all of the tech language around it.

Once you get past this “tech speak,” you will have no problems comprehending how to write SEO content.

In this ebook, first I’ll explain what SEO writing is; then I’ll define some common terminology associated with this trade. After this, we’ll get into some particulars about how to write the copy, then we’ll get to the actual samples.

Following is a complete Table of Contents.

TABLE OF CONTENTS

PART I : INTRODUCTION

About the Author’s SEO Writing Experience

Why SEO Content Writing Is So Much Fun

Why SEO Writing Is Evergreen & Lucrative

How Knowing How to Write SEO Content Can Make You Money in a Number of Ways

Who This Ebook Can Help

Why SEO Writing Is Not Hard – Really!

PART II : ABOUT SEO WRITING

What Is SEO Writing? SEO Copywriting Explained

The Power of Knowing How to Write SEO Content : 3 Spots on the First Page of Google

10 Common SEO Writing Terms Defined

The 5 Places Keywords Should Appear in Copy

SEO Copywriting Made Easy : An SEO Writing Template You Can Use

PART III : 10 SEO WRITING SAMPLES

SEO Writing Sample #1

SEO Writing Sample #2

SEO Writing Sample #3

SEO Writing Sample #4

SEO Writing Sample #5

SEO Writing Sample #6

SEO Writing Sample #7

SEO Writing Sample #8

SEO Writing Sample #9

SEO Writing Sample #10

 
PART IV : CONCLUSION

Free SEO & Internet Marketing Report

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By on January 29th, 2013

eCommerce Start to Finish: Web Development, SEO, Traffic & Conversion

Online business ownership has become incredibly popular – and even mainstream. If you want to join the ranks of successful eCommerce entrepreneurs, let Liv Montgomery, the eCommerce Gal be your guide on a fun and fabulous journey.

If you want to escape a grueling rush hour and the toil of the workaday world, this comprehensive program will give you all the tips and tricks you need to get started building your online money machine.

The eCommerce Gal takes you by the hand, step-by-step, through Website Development, SEO, Traffic and Conversion. Don’t wait another day to reach your dreams of online business success!

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By on January 29th, 2013

Search Engine Optimization: An Hour a Day

Influence search engine results and bring targeted traffic to your Web site with an hour a day of search engine optimization (SEO). Drawing on years of experience as successful SEO consultants, Jennifer Grappone and Gradiva Couzin provide detailed, practical, and often surprisingly simple techniques for improving results. Their simple strategies include setting SEO goals, site optimization, developing and implementing a strategy that might include both free and paid efforts, and tools for monitoring trends, measuring the competition, and tracking results.

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By on January 29th, 2013

Professional Search Engine Optimization with ASP.NET: A Developer’s Guide to SEO (Wrox Professional Guides)

Search engine optimization (SEO) is not only the job of the marketing department. It must be considered from a web site’s inception and throughout its lifetime by you, the web site developer. Making changes to the architecture of a web site and modifying presentation techniques can dramatically increase search engine rankings and traffic levels.

Written for the ASP. NET developer or tech-savvy marketer, this unique reference provides techniques for creating and maintaining web sites optimized for search engines. You’ll discover how to facilitate the indexing of your site, as well as how to leverage specific technologies and services for site promotion. You will understand the role of web site architecture in search engine optimization and explore various topics therein. Knowing this will help you to develop a site that achieves great search engine rankings.

What you will learn from this book

  • Understand the criteria that influence search engine rankings

  • Create keyword-rich URLs using ASP. NET, ISAPI_Rewrite, and UrlRewriter. NET

  • Use HTTP Headers to properly indicate the status of web documents

  • Create optimized content and cope with duplicate content effectively

  • Avoid being the victim of black hat SEO techniques

  • Understand and implement geo-targeting and cloaking

  • Use site maps effectively—for users as well as search engines

  • SEO enhancements that can easily be applied to an existing web site

  • Build a search engine–friendly e-commerce catalog

Who this book is for

This book is for ASP. NET developers who need to incorporate search engine optimization principles into their web applications, as well as marketers who want to gain a better understanding of the technologies involved in search engine marketing.

Enhance Your Knowledge
Advance Your Career

Wrox Professional guides are planned and written by working programmers to meet the real-world needs of programmers, developers, and IT professionals. Focused and relevant, they address the issues technology professionals face every day. They provide examples, practical solutions, and expert education in new technologies, all designed to help programmers do a better job.

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By on January 29th, 2013

The Art of SEO

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.

  • Comprehend SEO’s many intricacies and complexities
  • Explore the underlying theory and inner workings of search engines
  • Understand the role of social media, user data, and links
  • Discover tools to track results and measure success
  • Recognize how changes to your site can confuse search engines
  • Learn to build a competent SEO team with defined roles
  • Glimpse the future of search and the SEO industry

Visit www. artofseobook. com for late-breaking updates, checklists, worksheets, templates, and guides.

“SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business. “
—Tony Hsieh, CEO of Zappos. com, Inc. , author of New York Times bestseller Delivering Happiness

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By on January 29th, 2013

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

Build a disruptive marketing agency for the modern age

The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. The Marketing Agency Blueprint is a practical and candid guide that presents ten rules for building such a hybrid agency.

The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software sales. It will use efficiency and productivity, not billable hours, as the essential drivers of profitability. Its value and success will be measured by outcomes, not outputs. Its strength and stability will depend on a willingness to be in a perpetual state of change, and an ability to execute and adapt faster than competitors. The Marketing Agency Blueprint demonstrates how to :

  • Generate more qualified leads, win clients with set pricing and service packages, and secure more long-term retainers
  • Develop highly efficient management systems and more effective account teams
  • Deliver greater results and value to clients

This is the future of the marketing services industry. A future defined and led by underdogs and innovators. You have the opportunity to be at the forefront of the transformation.

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By on January 29th, 2013

WordPress Search Engine Success: How To Maximize SEO & Income From WordPress Websites

How to Get More Traffic to Your WordPress Website

You have a word press website, now what?
 

  • Do you know how to get traffic to your website?
  • Do you know the best Search Engine Optimization (SEO) techniques?
  • Do you know the best way to write content to draw readers in like a magnet?
  • Do you know how to optimize the links on your website from one page to another?
  • Do you know the secret of linking to others?
  • Do you know the three click rule?

If not, then you really need this beginner’s guide.

A concise, information-packed beginner’s guide with approximately 60 pages, WordPress Search Engine Success teaches you how to improve your website optimization and increase website traffic for long-term success.

This is not a trend of the moment pamphlet. . . Instead it focuses on core techniques that have been sustainable, successful and profitable for 15 years.

Take Your Site to the Next Level by getting this valuable handbook today.

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By on January 29th, 2013

Search Engine Optimization (SEO): An Hour a Day

The third edition of the bestselling guide to do-it-yourself SEO

Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic.

  • A successful SEO plan is vital to any business with an online presence
  • This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results
  • Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies
  • Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system

Fully updated and expanded, Search Engine Optimization : An Hour a Day, Third Edition will help you raise your visibility on the Web.

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By on January 29th, 2013

Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

Attract, engage, and inspire your customers with an “Optimize and Socialize” content marketing strategy

Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online.

Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This book explains how to :

  • Create a blueprint for integrated search, social media and content marketing strategy
  • Determine which creative tactics will provide the best results for your company
  • Implement search and social optimization holistically in the organization
  • Measure the business value of optimized and socialized content marketing
  • Develop guidelines, processes and training to scale online marketing success

Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics.

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